The 7 Word Bio

I know you have heard of an elevator speech.  I like to do this exercise with all of my new clients that are struggling to define their identity.  The 7 word bio can be used as a litmus test for your actions against your brand. When you aren’t focused or defined you are like a […]

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7 Habits Applied to Business

7 Habits – Applied to Your Business   *These 7 principles are from the 7 Habits of Highly Effective People by Stephen R. Covey. If you have not read it yet, I highly recommend doing so (I love the teen version, personally).   ‎1. Be Proactive. ® Take initiative and responsibility for your decisions in […]

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Personally Professional – Part 2

As a followup to my first post (can be seen here) we will be discussing the importance of always being Personally Professional (read this FIRST)   Imagine this conversation:   Possible Prospect: “Hey, do you know any great bakers? I don’t want someone cheap, I’m really looking for a nice custom cake for my husband’s […]

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Motivation Monday – Goals

“The man who moves a mountain begins by carrying away small stones.” – Confucius Successful people have goals, clarity, focus, ability to set priorities, to concentrate and make plans and work at them. The ability to set and achieve goals is a learn-able skill and takes practice. I am sure we have all heard that […]

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Always Be Personally Professional

Personally Professional: Online I learned a few lessons about being personally professional early in the decade while building my business online. It is a very heated (and slightly controversial) topic. This may also turn into a series of posts (I’ve got a lot to say about this). Our world is so strongly tied to social […]

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Use a Word Bank

What exactly is a “Word Bank”? About 6 years ago I learned about a “Word Bank” and since then, this is my go-to resource for anything that I am branding, marketing, writing about, choosing images for … it is, in the most simplest form, it is your beginners guidelines for what to say and how […]

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